What is Orum
Orum is an AI conversation engine built for revenue teams. It automates outbound dialing to increase live connect rates. Teams reach more prospects and book more meetings in less time.
Overview
Orum uses artificial intelligence to power outbound calling workflows for sales organizations. The platform decides which prospects to call and when, maximizing the chances of a live answer. It automatically drops voicemails and generates detailed call notes after each session. Reps benefit from real-time coaching prompts based on conversation context. The tool integrates with existing CRMs and sales engagement platforms to enhance the overall tech stack. Over one billion calls have been processed through the system, delivering up to four times higher connect rates for users.
How to use Orum
Teams connect Orum to their existing CRM and load prospect lists into the dialer. Reps start dialing sessions and the AI automatically prioritizes leads based on likelihood to answer. Voicemails drop automatically and call notes sync back to the CRM after each conversation.
Key Features
- AI-powered dialer with smart lead prioritization
- Automatic voicemail drop with call notes
- Context-aware coaching during live calls
- Detailed call notes generated automatically
- Up to 4x higher live connect rates
- Real-time analytics on rep performance
- Integrates with major CRMs and sales platforms
- Agentic AI acts as assistant and coach
Ideal Customer Profile
Revenue teams at mid-market and enterprise companies seeking higher connect rates and faster pipeline growth through outbound calling.
Best for: Mid-market, Enterprise, SMB