What is Zopto
Zopto is a cloud-based automation tool designed for B2B sales teams that rely on LinkedIn Sales Navigator. Users can build targeted campaigns using advanced search filters to connect with prospects. The platform runs continuously in the background to generate leads without manual effort.
Overview
Zopto helps sales development representatives and marketers scale their LinkedIn outreach through automated connection requests and messaging sequences. The platform integrates directly with Sales Navigator, allowing users to define target audiences using specific professional and firmographic filters. Because it operates in the cloud, campaigns continue running even when the user’s computer is turned off. Teams can manage multiple accounts and track campaign performance through a centralized dashboard. The tool is built to mimic human behavior to reduce the risk of account restrictions.
How to use Zopto
Teams configure target audiences by applying Sales Navigator filters, then set up automated sequences of connection requests and follow-up messages. Campaigns run on autopilot while performance metrics are monitored through the dashboard.
Key Features
- Cloud-based campaign execution
- Sales Navigator integration
- Automated connection requests
- Multi-step messaging sequences
- Advanced audience targeting filters
- Campaign analytics dashboard
- Multi-account management
- Smart inbox for responses
- Team collaboration tools
Ideal Customer Profile
B2B sales teams and agencies that rely heavily on LinkedIn Sales Navigator for outbound prospecting and want to automate connection workflows at scale.
Best for: SMB, Mid-market, Series A