What is Tolstoy
Tolstoy lets teams embed interactive, shoppable video across storefronts and campaigns. It turns passive viewers into buyers by adding product tags and branching logic directly into the video experience. Built primarily for e-commerce brands running on Shopify or similar platforms.
Key Features
- Shoppable video with product tagging
- Branching interactive video paths
- Shopify and Tapcart integrations
- Embeddable video widgets for web
- Video analytics and engagement tracking
- Import from existing video libraries
- Personalized shopping experiences