What is Roivenue
Roivenue provides multi-touch attribution without relying on third-party cookies. It uses machine learning models to assign revenue credit across every touchpoint. Marketing teams get channel-level performance data that holds up under GDPR constraints.
Key Features
- Cookieless tracking via server-side events
- AI-driven multi-touch attribution models
- Cross-channel spend and revenue reporting
- GDPR-compliant data collection
- Direct integrations with major ad platforms
- CRM pipeline sync for closed-loop analysis
- Custom attribution windows and weightings