What is Qualtrics
Qualtrics captures customer and employee feedback at scale. The platform uses AI to surface patterns in response data. Teams use it to inform product, sales, and retention strategies.
Key Features
- Logic-branching survey builder
- Multi-channel distribution
- AI-powered sentiment analysis
- Real-time reporting dashboards
- CRM and helpdesk integrations
- Predictive churn modeling
- Customizable templates and branding