What is LeadPost
LeadPost identifies anonymous website visitors and returns actual names, emails, and addresses for a significant portion of that traffic. It replaces vague IP-based guesses with verified contact information. Teams use it to generate leads from visitors who never fill out a form.
Overview
LeadPost is a visitor identification platform built for businesses and agencies that want to convert more of their existing website traffic into actionable leads. The tool captures person-level contact data rather than relying solely on company-level IP lookups. Users add a single line of code to their site to begin receiving identified leads, often within a short window after deployment. The platform supports both B2B lead routing and B2C targeting use cases. It also includes built-in retargeting capabilities across email, social, display, and direct mail channels. Data handling follows privacy-first practices and complies with relevant regulations.
How to use LeadPost
Teams install one line of JavaScript on their website to start identifying visitors and capturing contact records. Identified leads can be routed directly into a CRM or used to launch retargeting campaigns across email, social, display, and direct mail. Agencies managing multiple clients can oversee separate accounts from a single dashboard.
Key Features
- Identifies anonymous website visitors
- Returns person-level contact details
- Supports B2B and B2C workflows
- Privacy-first compliant data onboarding
- Built-in multichannel retargeting
- Agency dashboard for multiple clients
- One line of code for deployment
- Direct CRM integrations
- No reliance on third-party cookies
Ideal Customer Profile
Agencies and businesses that want to capture qualified leads from existing website traffic without requiring visitors to submit forms.
Best for: SMB, Mid-market