What is HeyGen
HeyGen is an AI video generator that turns text, images, or audio into professional videos. It uses realistic avatars and voiceovers to automate production. Teams can produce explainer clips, training content, and multilingual translations quickly.
Overview
HeyGen lets users build videos from plain text, uploaded images, or audio files using AI-driven avatars and voiceovers. The platform supports over 175 languages with natural lip sync, making localization straightforward. A built-in editing studio keeps the workflow simple without requiring advanced editing skills. Marketing, sales, and learning teams use it to create personalized outreach, product explainers, and training materials at speed. The tool integrates with existing go-to-market stacks including CRM and email platforms. It focuses on business use cases rather than complex film production.
How to use HeyGen
Pick an avatar or create a custom one, type or upload your script, then generate a finished video. Teams can collaborate in shared workspaces and export in resolutions up to 4K. Finished videos can be downloaded or embedded directly into outreach sequences and campaigns.
Key Features
- AI avatars with realistic voiceovers
- Text-to-video generation in minutes
- Video translation with lip sync
- Built-in editing studio
- Custom avatar creation
- Support for 175+ languages
- 4K export on Team plan
- Workspace collaboration for teams
- Fast and fastest processing tiers
- Secure ethical content controls
Ideal Customer Profile
Marketing, sales, and enablement teams at growth-stage companies who need high-quality video content without dedicated production resources.
Best for: Seed, SMB, Mid-market